Welsh Man Walking is a dedicated hiking and travel platform sharing inspiring walking routes, detailed guides, and practical advice for exploring Wales, the UK and Beyond. With a growing audience of engaged outdoor enthusiasts, the site blends authentic hiking experiences with expert tips on gear, navigation, and local highlights.
Audience Snapshot
- 14,000+ visitors in the past 28 days
- Highly targeted niche: Hikers, walkers, nature lovers, and UK travellers
- Primary audience locations: UK (core), USA, Europe & Asia
- Age range: 25–65, majority active travellers & outdoor hobbyists
- Average time on site: Visitors spend on average over 2 minutes reading detailed route guides
Opportunities for Brands
- Sponsored Blog Posts – Feature your product, service, or destination within engaging route write-ups.
- Gear Reviews & Testing – Authentic, field-tested reviews during real hikes.
- Affiliate Partnerships – Integrating your products into route gear lists or recommendations.
- Newsletter Features – Promote directly to an engaged subscriber base.
- Social Media Collaborations – Targeted promotion via Instagram, Facebook, TikTok and YouTube.
Past Brand Mentions
- Outdooractive (mapping)
- HOKA (footwear)
- Salomon
- Helly Hansen
- Saily (eSIM travel tech)
- Various UK walking route collaborations
- Decathlon
- Muddy Vibe
- TOG24
- Ecotalk
- Sim Local
- Water-to-Go
Why Partner With Me?
- Niche & Relevant Audience: 100% interested in walking, outdoors, and travel.
- Authentic Storytelling: All content is created from personal experience on the trail.
- Growing Reach: Consistent traffic growth month-on-month.
- High Engagement: Readers actively plan trips, buy gear, and book stays based on guides.
Contact
Lee Jones – Founder, Welsh Man Walking
hello@welshmanwalking.co.uk
www.welshmanwalking.co.uk
📱 Instagram: @welshmanwalking_uk | Facebook: @welshmanwalkinguk | YouTube: @welshmanwalking